Eric Schmidt speech at the IAB Annual Leadership Meeting 2011
Google CEO Eric Schmidt was the keynote speaker at the Internet Advertising Bureau Annual Leadership meeting in Palm Springs, California on February 27, 2011.
Eric begins by speaking about “Joe Morning” statement that computers are “cold companions to humans.” Eric says Joe Morning is wrong. “Computers do what computers do best; humans do what humans do best.” So net is a win for humanity.
Eric Schmidt too speaks about the Power of the Mobile web us in Internet Advertising, In his speech, he makes strong use of statistics gained from the recent Super Bowl and how the extremely expensive advertisements affected mobile search displaying a powerful impact. Read more