Advertising campaigns are getting more and more popular, we’re living a Social Media and Network generation and customers want be entertained before they buy.
An advertising campaign short Ad campaign is a series of advertisement, a planned programm using advertising aimed at a particular target market or audience over a defined period of time for the purpose of increasing sales or raising awareness of a product or service. Messages that share a single idea and theme which make up an integrated marketing communication. Advertising campaigns appear in different media across a specific time frame.
The Elements of a Successful Ad Campaign are:
- Address your ad to a typical customer.
- There have to be a feeling of urgency for the customer.
- There have to be a call for action! The customer have to be told what to do.
- Study, learn from others! Of course you have to have new ideas, you have to be innovative but guess what? There is already some really good best praxis samples. Have a look at:
Jennifer Van Grove Mashable Post > The 10 Hottest Viral Video Ad Campaigns Right Now
+ Willis Wee PennOlson Post > 5-great-social-media-marketing-campaigns
and please check my Amplog Post: Best Ad campaign I Have Ever Seen
Hi 🙂 here is a Video about the Greatest Ad & Social Media Marketing campaign ever ;-):