Does Google confirm that links from social media have influence on rankings?
Over the past years Google has added many social search features. There has been talk about using social signals to help rank regular search results.
The Web SEO Analytics Team asked Matt Cutts: “A recent article of Danny Sullivan suggests that Google uses Twitter and Facebook links as a ranking signal. Can you confirm this? Can you elaborate a little bit more on this?”
Find Matt Cutts answers to this question at the following video: