
Google assumes that prior searches mirrors the intent of searches and will focus search results based on that assumption. Behavior based search involves a modification of a search result for a query based upon a prior query.
To get the most out of behaviour based search, when we select keywords to optimize for, include longer-tail keywords, common queries by the community of our target audience.
Watch the following Video about Google based Search, in this video interview SEO pioneer and expert Bruce Clay discusses how behaviour based search affects how you need to optimize your website for maximum traffic.
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