Hot Triggers – the power to change human behaviours!
A hot trigger is a call to action that I can act on right away. An example would be a link in my email inbox that calls me to act, like an emails I get from Facebook that tells me that somebody has tagged one of my photos. So what is happening, first I just want check my emails and some minutes later I find myself spending time on a Facebook page looking photos, this behaviour wasn’t planed or let’s better say it was not planned by me, it was planned by some Facebook guys . Read more
The secrets of Facebook – Why is Facebook so successful?
There are lots of Social Media Platforms but not one is as successful as Facebook.Why?What makes Facebook more successful than other Social Media Platforms?What is the real secret behind the Facebook Success?I don’t believe that Facebook has a better usability or a better design than other Social Media Sites. Too Facebook does not have much better features then other Social Media Services like, MySpace, Friendfeed, Plaxo, Tumblr, etc. Read more
Pay attention to the new “Like” Button on Facebook.On the f8 conference in San Francisco Facebook has shown off a major new Facebook feature, the “Facebook Like button” that can be embedded on websites and allow users to share content they like from the internet with their social networks. Read more